SweetSquish

Tiny encapsulated pigments activate when they make contact with your skin’s warmth and natural oils. As you blend, they burst and adapt — matching your exact complexion in real time. No two applications are identical because no two skin tones are the same.

Yes! The formula is designed to work across all skin tones — from fair to deep. 97% of testers confirmed it matched their skin tone on first use. If you’re between shades, there’s no shade to be between — it finds you.

Absolutely. The formula is non-comedogenic, free from parabens, sulfates, and phthalates, and dermatologist-tested. It’s lightweight enough to let your skin breathe all day.

Each 30ml bottle contains approximately 60–90 daily applications depending on coverage preference. With just 1–2 pumps per use, a little goes a very long way.

Once fully blended and set (about 60 seconds), the formula bonds to your skin for long-lasting wear. It’s transfer-resistant and sweat-resistant for all-day confidence. Remove with your regular cleanser at night.

It works beautifully on its own — just apply to clean moisturized skin. For extra longevity or if you have large pores, a light primer underneath can help. No primer required though; most customers skip it entirely.